LG Electronics (LG) has launched a new brand campaign, Radio Optimism, designed to help strengthen meaningful human connections and spread optimism through shared musical experiences. This initiative aligns with LG’s brand promise, 'Life’s Good', and addresses the growing challenge of forming genuine relationships in a technology-driven world.
VoxComm, the global voice of communications agency associations, is pleased to announce the expansion of its global footprint with the membership of the Association for Communication & Advertising (South Africa) and the Union des Agences Conseil en Communication (Morocco).
En savoir plusThe DStv Schools Netball Challenge powered by Bestmed Medical Scheme (DSNC) lands in KwaZulu-Natal this weekend, giving local school teams the chance to compete for provincial glory and a ticket to national recognition.
En savoir plusThe Global Trade Union Alliance of Content Moderators has called on tech companies – including TikTok, Meta, Alphabet and OpenAI – to adopt mental health protections throughout their supply chains for the employees who shield internet users from violent, disturbing and harmful material.
En savoir plusOn Heritage Day, 24 September, Castle Lager and Big Save will host the World’s biggest braai. The campaign for the event launched recently at a humble bus stop in Soweto with a billboard with a built-in braai, the “Grillboard”.
En savoir plusAPO Group the, pan-African communications consultancy and press release distribution service, has introduced WhatsApp into its distribution system.
En savoir plusThe creator economy is not a trend; it is a central pillar of modern marketing. For brands, it offers a powerful and scalable avenue to build real, lasting connections with diverse audiences.
En savoir plusPenquin is proud to announce that CEO Veronica Moleele has been appointed to the judging panel for the prestigious 2025 Effie Awards South Africa.
En savoir plusUber Advertising has launched a new in-house Creative Studio aimed at helping brands create culture-led, immersive campaigns across the Uber and Uber Eats platforms. The studio formalises Uber’s work with premium brands to deliver interactive, real-world experiences that go beyond traditional advertising.
En savoir plusMscsports is thrilled to announce the renewal of its partnership with Telkom, having once again been appointed as the brand’s official sponsorship agency. This reappointment marks a significant achievement and underscores the strength of our longstanding relationship with one of South Africa’s most prominent telecommunications companies.
En savoir plusOLC is proud to announce the official launch of its sponsorship division, expanding its legacy as a through-the-line engagement agency by providing specialist commercial sponsorship executions.
En savoir plusIn the B2B world, the biggest opportunity isn’t where most companies are looking. The 2025 Edelman-LinkedIn B2B Thought Leadership Impact Report reveals a game-changing insight: 79% of hidden buyers are more likely to champion proposals from vendors who consistently produce high-quality thought leadership.
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