Local

New study reveals how South Africans are redefining adventure travel

New research into South Africa’s domestic adventure tourism market reveals a growing trend: more than 30% of local travellers spend under R500 per person per day yet still seek meaningful, high-value experiences. Conducted by Satsa in partnership with Wesgro, the study gathered insights from over 4,200 respondents through the 101 Adventures Western Cape Competition.

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